|
Post by account_disabled on Feb 20, 2024 11:27:27 GMT
To your entire recipient base is pointless and can be a reason to unsubscribe. Therefore, when designing your customer communication strategy, you must create a shipping plan and focus on database segmentation. There are different types of email and each type has a different purpose. In the field of e-commerce we can distinguish three main types of emails: Transactional Automated Advertising. Transactional emails Transactional emails have the highest rate. This is because they are the ones the recipients are waiting for the most after performing a specific action on the e-store website. For example C Level Contact List these are the emails after subscribing to the newsletter to receive a promotional code and confirming the purchase and payment with information. About sending a package. In most cases these are the most clicked ones. For such messages, in addition to information about the status of the purchase, you can add solutions such as discount offers for subsequent purchases in the store, invitations to follow on social media or read blogs, or purchases made with a satisfaction survey. Such events can help.
|
|